Getting Smart With Email Marketing SegmentationEmail segmentation is a seemingly simple but extremely powerful mechanism. Many are already segmenting to some extent, but how about taking advantage of more advanced email segmentation? email marketing, email marketing best practice|Read More
What is AMP for Email? And what can you do with it? (2026)Oh yeah, it's something interactive in your inbox. It is fun and exciting and it's called: AMP for email. But what is AMP for Email? How do we use AMP Email? and what can itemail marketing trends|Read More
Generative Personalisation, the next step in Marketing Personalisation through AIWe have known personalisation to be a winning tactic for years. But what could we do if we go beyond the possibilities of yesterday, and create new content and experiences on the fly? With personalisationresearch|Read More
How to Start Email Marketing (Step-by-Step Guide) 2026Email marketing works. Email marketing works because it’s direct, it’s easy, and it's a flexible channel. In this beginner’s guide to email marketing. I'll take you through it step-by-step, with tips for making your email marketing campaigns a success.email marketing, email marketing best practice|Read More
Get Free Email Templates, HTML, responsive, editable (2026)A free email template saves email marketrs lots of time. Here is a list of the best 11 sites for Free Email Templates, with more than 2001+ free email newsletter templates. The best part? They are downloadable and responsive email templates. So let's see what sites with great email templates there are for you.email optimization|Read More
65+ experts’ email marketing strategy for Black Friday and Holiday SeasonBig shopping days like Black Friday are extremely popular and email marketing busiest time of the year! I asked 65+ email marketing experts and designers to give their best tips andemail marketing best practice|Read More
21 Employee Newsletter Examples, Ideas & How-toYour Employee newsletter is the place for your team to hear about important company updates, build employee relationships, and company culture. A company newsletter has a lot of workplace communication power.Internal newsletters should be engagingemail optimization|Read More
The Ultimate Marketing Automation statistics overviewThe field of Marketing Automation is growing at an astonishing rate. Looking for insight into the current state of Marketing Automation, the market and statistics on adoption and use, I compiledemail marketing trends, research|Read More
Customer Lifetime Value Calculation for Email Marketing“What can I spend to get a new subscriber and what will it bring me?” a question that I often hear when marketers are creating their email marketing plans. The answer lies in knowing what an email subscriber is worth (to you). A customer lifetime value calculation of your subscribers combined with ROI of your email campaigns helps make smarter decisions, improving your marketing strategy. So how can you calculate ROI and the customer lifetime value of an email subscriber?email optimization|Read More
Email Marketing ROI Statistics: The Ultimate List for 2026What are the benefits of email marketing to you? If you're interested in email marketing and looking for some statistics, I have put together this list of email marketing ROI statistics.email marketing trends, research|Read More
