Create something memorable and it can inspire many others. In the email marketing quotes Hall of Fame only the worthiest, deepest, truest and soundbite-iest are considered. Read them, share them and most of all Quote them every chance you have. Feel free to let your own digital marketing efforts be inspired, and tell me if
What happens when you put a lot of emailmarketers, ESPs, some top Brands and a list of other smart people together? You get a bunch of smart things said. I just went back into the archieves, scrolling through the 2011 notes of MPEIS (email marketing) conference and dusting off what was real 11 years ago
Email segmentation is a seemingly simple but extremely powerful mechanism. Many are already segmenting to some extent, but how about taking advantage of more advanced email segmentation?
“Focus Daniel-san, Focus!” Mr. Myagi, the wise teacher from the karate kid movies had a great point there. Because without focus, how to create an effective email marketing message that delivers a strong punch? A problem with many email promotions is the lack of focus. The question: “What do you want me to do?” remains
If you are starting a vendor selection, you probably have a LOT of questions. Relax, take a deep breath. I have been guiding these types of selections for over 10 years and today I’ll share one of my 5 Foundations of Vendor Selection with you.Oracle announced that the Bronto Marketing Platform has been assigned End
AMP for Email allows you to use email in ways that were never possible before. Bringing rich engaging experiences with modern app functionality into your marketing email.How cool is it to fetch real-time content, interact with forms, configure products, interact with the sender. Etc. Still we aren't seeing a lot of interactive or AMP emails
