email optimization

21 Employee Newsletter Examples, Ideas & How-to

Your Employee newsletter is the place for your team to hear about important company updates, build employee relationships, and company culture. A company newsletter has a lot of workplace communication power.Internal newsletters should be engaging and informative, with a healthy dose of wit thrown in for good measure. We know that not everyone loves reading

The 11 Best Sites for Free Email Templates

A free email template saves email marketrs lots of time. Here is a list of the best 11 sites for Free Email Templates, with more than 2001+ free email newsletter templates. The best part? They are downloadable and responsive email templates. So let's see what sites with great email templates there are for you.

Customer Lifetime Value Calculation for Email Marketing

“What can I spend to get a new subscriber and what will it bring me?” a question that I often hear when marketers are creating their email marketing plans. The answer lies in knowing what an email subscriber is worth (to you). A customer lifetime value calculation of your subscribers combined with ROI of your email campaigns helps make smarter decisions, improving your marketing strategy. So how can you calculate ROI and the customer lifetime value of an email subscriber?