The following practical approach to your email list growth strategy provides a framework to plan the growth of your email list. With this template you can develop a better list growth plan by spotting and ranking all the opportunites.
To boost your email subscriber list, a brand needs to draw attention to email program via all viable channels. A marketer can see every customer or prospect interaction as an opportunity. These ‘touches’ are gathered around touchpoints; the places that customer interaction takes place.
Use this excel email list growth template to compile a list of the brand touchpoints and prioritize them for your email list growth. The more specific and focussed you can be, the more likely you will be happy with the end result.
I would always advise you to always create that list in a spreadsheet, this will allow you to keep an overview and will be very helpful later when we want to sort them, start with prioritizing and assessing potential.
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