De Email Marketing Software Buyer’s Guide 2015 – 2016 is het ideale startpunt voor de selectie van Marketing Automation of E-mail marketing software. Met het samenbrengen van meer dan 400 datapunten voor een analyse van functionaliteiten voor small market, midsize en grote organisaties om producten en leveranciers te vergelijken. En de email software te selecteren
Dela Quist is a well-known name in the international email marketing industry. With controversial views, he makes marketers think and that is always a good thing. We both presented at the DDMA email summit – June 2014. A great excuse to talk with him about email, social and marketing automation.
Airbnb has been storming the fortress of travel. Matching individual travellers with spare bedrooms and apartments for rent, they might be the embodiment of market disruption and certainly the hottest travel brand in town. I talked with George DiGuido, while he was head of Email Marketing at the global HQ of Airbnb. Today he is
It is important to realize what you are basing your digital marketing on. For it is possible to load the dice in favor of developing succesful strategies, by focusing on the building blocks and doing it in the right order. And stop staring at the bullet holes.
Mother’s Day is the perfect excuse to do something special for your e-mail subscribers. Just because you love them, and their moms, wives and girlfriends. But mother’s day also represents one of the biggest revenue opportunities. Not a bad idea to combine the two and craft a compelling e-mail program this Mother’s Day. Here are
When Google first started working on their Priority Inbox, they released a whitepaper on (a part of) the inner workings and sorting in the Gmail client. As you might know, the priority inbox tries to learn what you think are important messages. Based on those learnings, it puts the most important mail at the top